We also composed a mind map to create a bigger character profile of the typical audiences for our music video.
The character tended to listen to electronic/dance music more than any other genre. In terms of engaging with the music industry, characters will attend music events such as major festivals including Glastonbury and Reading. Furthermore, purchases of music magazines will be high and issues such as Upbeat and MMR will be more common than any other genre due to the taste in music.
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